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November 26, 2024

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First-of-its-kind Kids Hospitality Report…

🏖 67% of travel ideas are influenced by children, with family travel making up 30% of global outbound tourism. The Kids Hospitality Report by Wanderland London, in partnership with Data Think Lab and Kids Know Best, reveals insights into children's impact on travel planning. In 2024, family accommodation searches increased by 8%, 85% of parents are likely to travel with children, and hotels with family amenities saw a 12% revenue boost. Families tend to stay longer, spend more at hotels, and 65% prefer city vacations. Parents are 77% influenced by their kids' vacation preferences, and 85% consider their teens' happiness as a key vacation decision factor.
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Zenmer launches multi-lingual AI travel…

🛫 Zenmer launched the multi-lingual Gen AI travel assistant, Zenia, aimed at revolutionizing business travel. Zenia, embedded into Zenmer's core products like the OBT and Mid-office system, allows business travelers and agents to interact in several languages, quote, and book through email and soon on WhatsApp, Slack, and Teams. The assistant offers pre-trip, on-trip, and post-trip support, considering the traveler's profile, preferences, and organizational policies for tailored recommendations. Zenmer's CEO, Nikunj Agrawal, emphasizes Zenia's personalized and efficient service, with beta trials showing promising feedback from TMC customers.
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Nezasa unveils new eSIM offering with…

📱 Hubby eSIM partners with Nezasa, providing travelers eSIMs via Nezasa's API for either free or as a paid upsell. Integration offers a white-label eSim environment, potentially raising NPS by 15% due to 92% of users reporting better travel experiences. Thijs van de Wijk, CEO of Hubby eSIM, emphasizes experience-focused travel for the next decade, while Nezasa's CEO, Manuel Hilty, cites the strategic partnership's value in enhancing customer relations.
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The future of hospitality revenue management

📊 Hospitality revenue managers in the U.S. face challenges such as consumer preference shifts and competition from short-term rentals, with RevPAR growth projected at 1.2% through 2024. AI integration in revenue management enables dynamic pricing, improves demand forecasting, and personalizes customer interactions for loyalty and growth. AI-powered tools enhance real-time decision-making and data analysis, integrating with ERP and CRM systems for seamless data flow.
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U.S. October hotel rates, occupancy rise

🏨 U.S. hotels in October 2024 reported increases in average daily rates (ADR) by 1.8% to $164.86, occupancy by 2.3% to 67.3%, and revenue per available room (RevPAR) by 4.1% to $110.94, as per STR data. New York led STR's top 25 markets with the highest occupancy at 91%, while St. Louis recorded the lowest at 61.7%, followed by Minneapolis at 63.1%.
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Travel industry must target Gen Xers as Baby Boomer boom fades

🏖 By 2024, Gen Xers (40-60) are set to become the primary market for luxury travel, overtaking Baby Boomers (60-80) who will likely retire from traveling in the next 10-14 years. Gen X leads in spending and prefers luxury, balance, sustainability, and learning. They value straightforward communication, through channels like newsletters, Facebook, and YouTube, with a focus on value and visual appeal.
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Amex GBT projects ‘modest’ 2025 airfare increases

✈ Global airfare prices are expected to stabilize in 2025, except for Australia. American Express Global Business Travel's Air Monitor 2025 report, dated Nov 26, 2024, predicts a 2.7% increase in North America business class fares, 1.2% in Europe, and a 2.8% hike in economy class for both regions. Influences include NDC adoption affecting prices, tougher airline negotiations for corporate travel, and factors such as leisure travel decline, expanded capacity, geopolitical issues, rising labor costs, and additional fees.
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Hotels shouldn’t depend solely on AI for direct bookings

📌 On Nov 26, 2024, at Phocuswright in Arizona, Mirai's Pablo Delgado advised hoteliers planning for 2025 to diversify beyond AI-based placements for marketing. Emphasizing a balanced strategy, Delgado suggested incorporating brand protection campaigns, and utilizing platforms like Instagram, TikTok, and YouTube. The panel with TripAdvisor's Kristen Dalton and Sojern's Noreen Henry also discussed AI's role in travel distribution. Read more at Travolution.
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Amex GBT plans to open CWT’s travel partner network

✈ Amex Global Business Travel proposed measures to the U.K. CMA to address competition concerns regarding its CWT merger on Nov 26, 2024. Commitments include capping fees for large global clients for two years and maintaining or improving service levels. They're also willing to divest some of CWT's clients if necessary. Competitors would gain access to CWT's travel partner network in 90 countries. Full details at [BTN](https://www.businesstravelnews.com/Procurement/Amex-GBT-Proposes-Pricing-Caps-CWT-Network-Opening-as-Deal-Remedies).
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