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September 4, 2025

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REGISTER NOW: Exclusive Preview: MURTEC Executive Summit

🍴 Thu, Sep 25, 2025, 2:00 PM EDT, restaurant leaders are gearing up for the MURTEC Executive Summit in October. Key discussions will revolve around growth models, payment innovations, labor strategies, and corporate culture changes reshaping the restaurant industry. Hosted by Robert Firpo-Cappiello from Hospitality Technology and sponsored by Cox Business, the summit promises insights into 2025's restaurant tech trends. Stay tuned for a preview of these transformative conversations.
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JLL Announces Sale of The Boxer Boston

📍 JLL's Hotels & Hospitality Group sold The Boxer Boston, an 80-key historic hotel in Boston's West End, to Eurostars Hotels Company, part of Grupo Hotusa. Originally built in 1904 and renovated in 2013, it features 80 guestrooms, a fitness center, and the Bulfinch Social restaurant. This is Eurostars’ fifth U.S. hotel. Located near TD Garden and North Station, the purchase supports Eurostars’ expansion in urban tourism.
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Accor Selects Oracle Hospitality OPERA Cloud for Global PMS

💻 Oracle and Accor, June 2025, Austin: Accor transitions global properties to Oracle OPERA Cloud PMS, enhancing hotel operations. The platform standardizes data across properties, aiding performance monitoring and decision-making. Accor prioritizes a consistent, high-quality guest experience and operational efficiency. Oracle's collaboration is highlighted as strategic. Accor adopts Oracle OPERA Cloud Sales and Event Management for enhanced meetings and events management, providing digital self-service tools for event planning. Oracle emphasizes Accor's adaptability and innovative approach in hospitality.
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  • 4 min

W Hotels Completes Renovation of W New York – Union Square

💡 W Hotels, part of Marriott Bonvoy, unveiled the $100 million renovation of the 256-room W New York – Union Square in New York City, housed in the historic Guardian Life Building and originally designed by Rockwell Group in 2001. The hotel features a transformed Living Room Café, a new seafood brasserie called Seahorse, the only rooftop bar in Union Square, and 2,587 square feet of meeting space. The hotel aims to blend historic architecture with modern luxury.
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Looking ahead: U.S. OTAs bet on loyalty, AI and B2B

📈 Expedia's B2B business surged 21% in 2024, now 30% of revenue, with partners like Walmart and Chase Travel. Expedia's one-key loyalty program drives nearly 50% of room nights. Booking's Genius tiers cover 55% of hotel nights. Expedia's air/car/hotel packages reached $5.3 billion in 2024, projected to hit $6 billion by 2028. Vrbo focuses on vacation rentals; Booking has over 8 million alternative lodging listings. OTAs bet on loyalty, B2B, and AI to adapt to a plateauing U.S. market.
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ANZ travel market outlook: Growth fueled by prices, not passengers

🌎 Australia and New Zealand's travel industry grossed US$37.8 billion in 2024, surpassing pre-pandemic levels due to increased prices rather than visitor numbers. Digital adoption is nearing maturity, with online penetration at 59% in 2024, forecasted to reach 61% by 2028. Airlines are expected to grow from 2025, benefiting from partnerships and increased fares, while hotels and car rentals face challenges. Success hinges on attracting high-value customers and strengthening direct relationships.
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RobosizeME Releases The Hotelier’s Guide to Starting Your Automation Journey to Help Hospitality Leaders Positively Leverage Technology

📚 Prague, 4 September 2025: RobosizeME publishes "The Hotelier’s Guide to Starting Your Automation Journey," a seven-step operational guide for hotel automation. It addresses manual workload challenges and rising labor costs, providing solutions without IT overhauls. CEO Stephen Burke emphasizes its practicality for easing administrative tasks. The guide targets CIOs and hotel executives, offering a strategic approach to streamline operations. RobosizeME’s solutions are backed by security certifications and trusted by major hotel groups.
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Extended Stay America Premier Suites Jacksonville Airport Opens

🏨 Extended Stay America Premier Suites Jacksonville Airport opens in Charlotte, North Carolina, announced by Mark Williams. The hotel, developed by TMGOC Ventures with Willow Street Capital, is a newly constructed four-story property with 124 rooms and is located three miles from Jacksonville International Airport. Amenities include free Wi-Fi, complimentary breakfast, and a 24-hour fitness room. The site supports Jacksonville's growing medical, logistics, and aviation sectors, catering to both extended-stay guests and the local community.
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