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CTM expands hotel commerce platform into North America

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  • 25 September 2025
🏨 Sep 25, 2025: Corporate Travel Management introduces the Sleep Space hotel platform in North America, following its success in Australia and New Zealand. The platform has enabled over 900,000 room nights at rates 13% below market averages. Integrated with CTM’s Lightning tool, it will link with Concur by year-end. Sleep Space offers hotels lower distribution costs and corporates better rates and compliance, supporting CTM’s global expansion in corporate travel solutions.
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Tripadvisor on experiential travel trends in South Asia

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  • 25 September 2025
🌎 Sep 25, 2025: Tripadvisor’s Trendcast identifies 14 global travel shifts, with five key trends for South Asia. Who? Travellers seeking deeper meaning. What? Spiritual travel, water as culture, slow journeys, food investigation, and hyper-local immersion. How? Through astrologer-led tours, bathhouses, scenic trains, agritourism, and exploration of nano neighbourhoods. Why? To foster social connection and authenticity. Where? South Asia focus. Hotels and operators should align with these shifts for sustainable growth.
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Marriott launches Series brand in the US

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  • 25 September 2025
🏨 Sep 25, 2025, Marriott and Hawkins Way Capital are converting five Found Hotels in Chicago, Miami, Santa Monica, San Francisco, and San Diego to Series by Marriott. Rising construction costs drive this conversion-friendly model, maintaining boutique character while integrating with Marriott Bonvoy. This aligns with traveler demand for unique hotels and reflects competition from Hyatt and Hilton. Marriott eyes further U.S. expansion in urban and secondary cities within upscale segments.
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Marriott launches Series brand in the US

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  • 25 September 2025
🏨 Sep 25, 2025, Marriott announced five property conversions in the U.S. under its new Series by Marriott brand, partnering with Hawkins Way Capital to rebrand Found Hotels in Chicago, Miami, Santa Monica, San Francisco, and San Diego. Marriott aims to provide flexible branding amidst rising construction costs. The brand offers boutique character while benefiting from Marriott Bonvoy. Competitors like Hyatt's Unscripted and Hilton's Curio respond similarly. Future expansion targets urban and secondary U.S. cities.
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Ai-powered cyberattacks put hotel guests at risk

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  • 25 September 2025
💡 Sep 25, 2025, Cybersecurity experts at Kaspersky reveal that RevengeHotels, active since 2015, have launched AI-enhanced phishing attacks on hotels between June and August 2025. The attacks target hotel staff with realistic-looking emails, installing malware like VenomRAT to access sensitive guest information. Previously focused on Brazil, the threat now extends to Africa, including South Africa, Kenya, and Nigeria. Hotels face significant risks, including guest trust loss, regulatory fines, and operational disruptions. Kaspersky advises staff training, enhanced email security, and deploying advanced security tools.
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Ai-powered cyberattacks put hotel guests at risk

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  • 25 September 2025
📴 Cybersecurity experts at Kaspersky alert hoteliers: between June and August 2025, RevengeHotels targeted hotels using AI-enhanced phishing. Primarily attacking staff through realistic emails, they deploy malware like VenomRAT, compromising guest data. Previously centered in Brazil, the threat now extends to Africa, targeting South Africa, Kenya, and Nigeria. AI complicates detection, escalating risks of data theft and operational disruption. Kaspersky advises staff training, system hardening, and advanced security measures to combat these evolving threats.
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AI-powered augmentations reshaping travel

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  • 25 September 2025
🚀 Sep 25, 2025, wearable robotics and real-time translation redefine travel. Exoskeletons from firms like Hypershell and Arc’teryx's powered trousers enhance mobility. AI-enabled earbuds offer seamless translation, easing language barriers. AI systems dynamically curate personalized itineraries, challenging traditional travel guides. The integration of robotic and AI tech blurs human-machine boundaries, prompting travel brands to adapt to augmented traveler needs with compatible hardware, AI integration, and new service models. Read more at Globetrender.
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AI-powered augmentations reshaping travel

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  • 25 September 2025
🚀 Sep 25, 2025, a new era of travel emerges with exoskeletons and translation tech. Companies like Hypershell and Arc’teryx introduce robotic wearables, enhancing mobility. AI-enabled earbuds facilitate real-time translation, eliminating language barriers. Travel brands face challenges as AI systems offer personalized itineraries, blurring lines between human and machine. The travel industry must adapt to demands for hardware and AI integration to cater to these augmented travellers. Explore more at [Globetrender](https://globetrender.com/2025/09/24/exoskeletons-translation-earbuds-ai-powered-travel/).
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Tripadvisor on experiential travel trends in South Asia

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  • 25 September 2025
🌏 Sep 25, 2025, Tripadvisor's Trendcast highlights five key trends transforming travel in South Asia. Millions of traveller reviews reveal a shift towards spiritual journeys featuring astrologer-led tours, wellness, and crystal therapies. Water-based activities become cultural hubs, while eco-conscious travellers prefer slow modes like trains and cycling. Agritourism evolves into educational experiences, and travellers focus on hyper-local exploration of 'nano' neighborhoods. Industry players offering authentic experiences are poised for growth.
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Google’s agentic AI takes aim at hospitality

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  • 24 September 2025
💻 Sep 24, 2025 — Google envisions a future in travel with "agentic AI" that acts beyond searches, planning trips, and bookings. This AI will coordinate itineraries and personalize services by analyzing factors like past behaviors and weather. Integrating with systems like CRS and PMS, Google's AI aims to connect with hotel systems for seamless experiences. Hotels with structured data and APIs stand to benefit most from this transformation in hospitality.
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