Automatic - 10 Minutes News for Hoteliers - Page 174

How guest feedback fuels AI personalization in hospitality

🏨 May 27, 2025, the hospitality industry is transforming personalization by using real-time guest feedback. Hotels now prioritize context over demographics, leveraging live reviews, survey responses, and social media mentions. This dynamic data helps enhance AI-driven personalization, tailoring content and interactions authentically across platforms. Integration with systems like PMS and CRM boosts efficiency and guest loyalty. Automation and multi-channel strategies enable hotels to update content and maintain an authentic brand voice.

2 min

Guest experience reimagined

📱 Beaumier CEO Billy Skelli-Cohen discusses evolving hospitality trends on May 26, 2025. Over 20 years, guest experiences shifted from standardized luxury to personal, guest-led journeys. Exceptional service arises from empowered staff, highlighting the need for a culture of curiosity and emotional intelligence. Locations contribute naturally to experiences, while AI should enhance, not replace, human touch. Beaumier prioritizes authenticity and flexibility, allowing guests to craft meaningful experiences. Listen further on the Hospitality Daily podcast.

1 min

Booking.com cuts ties with creators

📈 May 26, 2025 – Booking.com ends direct affiliate partnerships with travel content creators, effective June 20, 2025, urging them to reapply via Awin. This impacts those earning under €1000/month, causing revenue loss before peak summer. Affected creators must urgently replace links. Competitors like Expedia explore AI tools, adding to industry disruption. Confusion and frustration grow as creators express concerns on LinkedIn and Reddit, with Booking.com providing limited information.

2 min

Google I/O 2025 signals a new era for travel

🗺 May 26, 2025, at Google I/O, AI-centric innovations, including AI Mode, Deep Search, and agentic booking, were unveiled to revolutionize travel. With 400 million Gemini app users, AI now answers queries traditionally handled by search. Google's Project Mariner allows AI to make bookings and track flights. Travel brands must produce AI-friendly content as traditional search and blog referrals diminish. Real-time translation and AI tools enhance the travel experience. Adaptation to AI's 92-keynote mentions is urgent.

2 min

April business travel to US down

🗺 May 26, 2025, business travel to the U.S. dropped by 9% in April, signaling caution among global companies due to economic uncertainty and strained U.S. policies. Western Europe and Canada saw steep declines of 17.7% and 20% (air travel) respectively, while Middle East travel rose by 9.4%. In Q1, business travel exceeded leisure travel (+7% vs. -6%), but April leisure travel surged by 13.8%. Advance bookings from Europe fell by 12%, prompting U.S. airlines to adjust forecasts.

A 2040 travel outlook by Google and Deloitte

🗺 May 26, 2025: Deloitte and Google reveal global travel's projected trajectory through 2040, analyzing billions of search queries, 90,000+ data points. By 2040, 2.4 billion trips are expected globally. Key growth areas include Southeast Asia, the Middle East, and the Caribbean. In 2024, travel returns to pre-COVID levels. Saudi Arabia, UAE, and Indonesia are rising destinations, while Europe and APAC account for ~75% of travel flows. Emerging outbound markets: Pakistan, Brazil, Indonesia, Mexico, Saudi Arabia.

Cvent’s 2024 rankings of top global meetings destinations and hotels

📈 May 26, 2025, Cvent released its 2024 global meetings rankings. ???? Event volume reached a record $16.5 billion. Orlando, London, Singapore, and Cancun lead in their regions. ???? North America's top destination is Orlando, while Washington D.C. jumps to #8. Europe sees London at the top, with Prague and Dublin making the top 10. ???? Key hotels include Renaissance Nashville and JW Marriott in Dubai and Mexico City Polanco.

1 min

How to get a free hotel upgrade without asking for one

🏨 May 23, 2025, travel experts at Expedia reveal strategies for free hotel upgrades. When? Travel during off-peak seasons for better odds. Where? Popular locales like Dubai. Who? Friendly, respectful guests. What? Mention real celebrations for thoughtful upgrades. How? Use subtlety instead of demands; communicate early with the hotel. Why? Kindness and charm can lead to perks without spending extra. For more details, visit [TimeOut](https://www.timeoutdubai.com/news/how-to-get-free-hotel-upgrade).

1 min

Why guest segmentation matters more than ever for hotels

📈 May 23, 2025, hotels face shifting guest expectations and economic uncertainty. 81% of consumers prefer personalized experiences, making guest segmentation essential. Generic marketing is ineffective, with mass emails often ignored. Segmentation based on booking history and preferences improves engagement. Use existing data like past stays and spending habits for effective segmentation. Tailored messaging enhances acquisition, bookings, and loyalty. An available guide offers five segmentation strategies to implement today. Access it at Cendyn's website.

2 min

GDS hotel bookings poised for strong growth through 2030

🏨 May 23, 2025, GDS strategy becomes pivotal for hotel revenue growth globally. In 2024, hotels paid $2.1 billion in GDS commissions, 5% of global hotel commissions. North America (5%), Europe (4.3%), and Asia-Pacific (4%+) vary in GDS usage. New Zealand (11%) and Australia (10.5%) lead in national markets. Luxury hotels hold a 6%-7% GDS share, while midscale hotels fall below 3%. By 2030, travel agency bookings are expected to grow by 125%.

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