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U.S. travel agency sales at record high in 2024

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  • 20 January 2025
📅 ARC reported a 4% increase in 2024 sales from 2023, marking the highest annual total. On Jan 20, 2025, it was noted that U.S. travel agencies' December ticket sales surged to $6.7 billion, a 17% increase year-on-year. Passenger trips in December rose to 19 million, a 13% jump from the previous year, boosted by significant rises in both domestic and international travel. 2024 featured eight record months for agency sales, and in December, NDC transactions grew to 20.3% of total ARC transactions, up from 18.4% in December 2023.
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China anticipates holiday travel boom driven by longer trips

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  • 20 January 2025
🏆 Spring Festival 2025 in China sees an average travel duration of 4.8 days, up from 4.3 days in 2019. UTour Group Co, Ltd reports a 30% increase in tourist groups and a 46% rise in outbound tourists compared to the previous year. Bookings to Australia and New Zealand skyrocket by 220%, the UAE by 200%, Southern Europe doubles, and Northern Europe climbs by 30%. Fliggy notes significant package sales growth to Austria, Belgium, Hungary, and Ireland.
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From destination marketing to destination management

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  • 20 January 2025
🏖️ In 2024, overtourism led to higher visitor fees, cruise ship bans, rental restrictions, and protests. Experts anticipate the summer of 2025 to be as crowded as 2024. Cities are adopting robust planning, and "destination dupes" near popular areas offer alternatives. Overtourism persists despite efforts to diversify travel interest and manage tourist influx.
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Hotel food sourcing and preparation ‘unsustainable’

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  • 20 January 2025
🍴 The hospitality sector aims to cut food-related carbon emissions by 30% by 2030. On Jan 20, 2025, the World Sustainable Hospitality Alliance and Iberostar released a white paper addressing the unsustainability of hotel food sourcing and preparation. Hotels account for less than 0.5% of global meals yet contribute 1% of food-related emissions and 3% of food waste. A hotel meal's carbon footprint is three times that of a home-cooked meal, prompting a call for urgent changes to minimize the environmental impact.
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The year of the AI agent

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  • 20 January 2025
💻 In 2025, Generative AI (Gen AI) specializes, enhancing healthcare, legal, and financial sectors with efficiency and accuracy. AI becomes multimedia experts, crafting campaigns with scripts, storyboards, and soundtracks, refining through real-time feedback. On-device AI, powered by model compression and specialized chips, reduces latency, boosts privacy, and increases accessibility, moving from cloud to phones and watches. Gen AI steps up as a creative partner, influencing culture with AI-generated content. Read more on Hotelemarketer.
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How small businesses shape Europe’s hospitality industry

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  • 17 January 2025
🏨 Hospitality SMEs in Europe, crucial to local economies, face challenges against larger businesses. As of Jan 17, 2025, with chain hotels comprising 43% of hotel rooms, SMEs grapple with competitive disadvantages like less brand recognition and funding. Chain expansion and traveler behavior shifts, such as preferences for shorter stays, further pressure independents into adopting new strategies or joining larger entities. Full details at Statista.
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Start driving more direct bookings through Google

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  • 17 January 2025
📡 On January 17, 2025, Google announced that hotels can add free booking links to display direct rates alongside OTA rates on Google's hotel search module. This targets hotels over-reliant on OTA, which might constitute over 70% of their bookings. Metasearch engines like Google, TripAdvisor, Trivago, and Kayak are popular for accommodation searches. Millions daily use Google for such searches, and being listed is free, with no commission on referrals. More details available on Lighthouse's website.
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US vacationers find booking travel stressful

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  • 17 January 2025
🛫 Over 70% of Americans find vacation booking stressful, particularly with air travel. As of Jan 17, 2025, the primary stressors include airport transfers (46%), flight bookings (45%), and baggage allowance (41%). YouGov's 'Booking Burnout: US Travel Stress' report indicates Booking.com leads in customer satisfaction at net +63.9, with Trivago and choicehotels.com trailing closely. CheapTickets improved most in 2024, with a +7.3 year-over-year change. Despite AI and mobile advancements, travelers still face booking challenges according to YouGov America's VP, Kenton Barello.
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Airbnb is ramping up lobbying to overturn NYC’s rental restrictions

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  • 17 January 2025
🏠 Airbnb, in response to New York's September 2023 registration law cutting over 18,000 listings, is investing $5 million to support pro-homesharing candidates in NYC and state offices in 2025. The law, aimed at illegal rentals, has cost Airbnb millions in revenue, prompting the company's state-specific political spending, overshadowing many larger tech firms' policy influence efforts. City officials defend the law for safety, rent control, and neighborhood peace. Full details on Bloomberg (subscription required).
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The hidden battle over hotel pricing with OTAs

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  • 17 January 2025
🏨 On Jan 17, 2025, research showed hotels with OTA undercut rates see a 50% increase in PPC advertising costs, with a cost per click of $0.97 versus $0.66 for hotels with better direct rates. Despite rate parity, costs remain high at $0.89. SHR recommends hotels to focus on direct bookings and balanced OTA relationships to minimize costs and enhance growth.
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