Are Your Hotel Markets Turning Revenue into Real Profit?
📈 RevPAR fell by 6% with stable occupancy, indicating rate resistance in urban markets. TRevPAR decreased by 4%, signaling a decline in ancillary revenue streams. GOPPAR dropped by 12% due to rising operation costs like labor and energy. Flex improved from 28% to 32%, showing better cost control despite revenue softness. These metrics highlight the importance of profitability intelligence over revenue-only metrics for hotels to effectively manage margins and adapt to market conditions.
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