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Chris MAUGHAN

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Turning Short Term Rental Properties into Event Spaces was what I started doing in 2005. Giving global brands a space to host meetings showcase product and host events and cocktails during the large… | Chris MAUGHAN

🏠 In 2005, transforming short-term rental properties into event spaces began. Notably, a property on the Croisette in Cannes, near the Carlton Hotel, saw its annual turnover skyrocket from €140,000 to €750,000 after entering the event market. This shift capitalized on major events like the Cannes Film Festival, Mipim, and Cannes Lions. Unique properties in prime locations significantly enhance revenue opportunities in the short-term rental sector.
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Hospitality is about attention to detail. This is a story about a family who arrived late at a hotel. Their son is diabetic. When they opened the fridge in the room, this is what they… | Chris MAUGHAN | 12 comments

📍 Family arrives late at hotel; son's diabetic needs met with thoughtful gestures. Found in room: chocolate almond milk, fresh grapes, and a welcoming note, "We were expecting you." This exemplifies true hospitality, beyond revenue metrics. ????
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Stop Telling Guests “Direct is Cheaper” – You’re Sounding Lost. Here’s the truth???? Booking direct isn’t always cheaper. There will always be a cheaper option on an OTA — it just might not be with… | Chris MAUGHAN | 54 comments

💰 STR operators often lose out to OTAs due to a misperception of price competition. Booking direct isn't always cheaper, as OTAs might offer lower prices but not necessarily for your listing. Trust is the key factor—89% of guests book directly because of it. Offering small discounts or perks like early check-in often appears desperate. Instead, focus on building trust as a central strategy, not merely as an afterthought.
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The Real Story Behind Airbnb’s 15.5% Fee Hike

🏠 Airbnb is implementing a 15.5% fee hike, aiming to unify all hosts under a single commission structure as a precursor to introducing tiered commissions in 2026. This change is part of a 12-18 month strategic rollout, fundamentally altering host-platform interactions. Hosts are encouraged to find ways to future-proof their businesses in anticipation of these shifts, as this move marks the beginning of a broader strategy rather than a standalone adjustment.
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