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Claire Fridkin

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  • 3 min

How Consumers Are Actually Using AI // BRXND Dispatch vol 95

  • Claire Fridkin
  • 4 November 2025
💻 Millennials are optimistic about AI, while Gen Z is more skeptical. In June, over 60% of Gen Z users engaged with ChatGPT. Tech giants spent $241 billion on AI infrastructure in 2024, equaling 0.82% of US GDP. AI chip imports reached $200 billion annually. Northern Virginia leads data center development. OpenAI’s Company Knowledge for ChatGPT Business, Enterprise, and Edu users pulls context from connected apps. WPP launched Open Pro, an AI marketing platform for smaller enterprises.
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