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Fidji Simo

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  • 4 min

Why the best companies will use AI to multiply, not just cut

  • Fidji Simo
  • 17 November 2025
🚀 OpenAI uses AI to boost productivity, with 3,500 employees leveraging Codex to achieve a 70% increase in weekly merged pull requests. Sales productivity rose 20%, while Estée Lauder and Canva saw enhancements of 90% and 44%, respectively. In a survey of over 5,000 enterprise users, 95% reported time savings with ChatGPT. OpenAI serves over 1 million businesses, while 75% of enterprises report positive ROI. The focus is on expanding AI's economic value across industries.
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