Personalized travel experiences can boost hotel revenue in APAC, finds study
📌 A study by Agilysys shows 68% of APAC travelers willing to increase hotel spending for personalized experiences, 73% would pay up to 30% more for room upgrades post-booking. 66% are likely to spend more with reduced wait times, 68% with good loyalty programs. High satisfaction (86%) yet only 37% would rebook, indicating the need for memorable experiences. Key spending drivers: 46% appreciate extra-mile staff efforts, 41% personalized activity recommendations, 30% staff recall of conversations. Personal touches, like preferred rooms, remembered restaurant preferences, and small surprises, impact spending. The survey included over 1,000 travelers from Australia, Hong Kong, New Zealand, and Singapore, emphasizing RevPAG over RevPAR for capturing guest spending.
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