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Jeff Bzdawka

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  • 3 min

Recognition Matters: Bridging the Loyalty Gap in Hospitality

  • Jeff Bzdawka
  • 22 September 2025
📈 In a recent Morning Consult report, fewer than 50% of travelers feel valued by loyalty programs. Accenture reports 89% prefer personal rewards. Hotels struggle with fragmented systems, unlike gas stations with simple, real-time recognition. Hotels run over 20 systems, leading to guest dissatisfaction. Bridging this gap requires integrated data platforms, staff training, and AI for real-time insights to improve guest experiences and enhance loyalty.
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