Inside Design Hotels: How Stijn Oyen Curates a Global Collection of Hospitality Innovators
📌 Matthias and Stijn discuss Design Hotels' unique approach to hospitality on a radio show. Design Hotels, originating from the early '90s, emphasizes individuality and visionaries' concepts, often located off the beaten track, attracting discerning travelers. The collection's growth is not metric-driven but based on careful curation and human judgment. Despite Marriott's full ownership, Design Hotels maintains its original values while achieving commercial success. The brand's portfolio resists sameness, with properties like the Manna in Arcadia, a 1929 sanatorium turned hotel after a 10-year project. Design Hotels acts as a cultural echo, connecting diverse industries and celebrating originality in hospitality, showcased during events like Milan Design Week.
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