When travelers want digital vs. human interaction
This article was written by Phocuswright. Click here to read the original article Travelers are not ready to give up the human touch when traveling, especially when it comes to…
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phocuswright.com
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Are most travelers early adopters?
This article was written by Phocuswright. Click here to read the original article In past years, Phocuswright fielded Traveler Technology surveys focused primarily on measuring the rise of mobile device…
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Creators and conversion
This article was written by Phocuswright. Click here to read the original article Followers view creator accounts as one of the top categories for gathering travel advice. According to Phocuswright’s…
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How the EU Digital Markets Act (DMA) will impact travel
💻 The European Commission labeled six tech companies as gatekeepers starting March 7, 2024, and included Apple's iPad OS and Booking.com on April 29 and May 13, 2024, respectively, each with a six-month compliance deadline. Non-compliance probes into Alphabet, Apple, and Meta are underway, with potential fines up to 10% of global annual revenue, or 20% for repeated violations. Changes include ByteDance's TikTok Data Portability API, Apple's 600+ APIs, and Google's modified search results and consent banners.
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The labor shortage should be over, so why are we still worried?
🔔 U.S. Leisure & Hospitality sector added 8 million jobs since April 2020, reaching 16.9 million employed by April 2024, yet travel industry unemployment remains at 6%. Over 1 million job openings were reported in Accommodation in May 2024, despite a 7% decline in accommodation employees since March 2019, contrasting a 16% increase in room revenue. Between 2019 and 2024, hotel industry employees decreased by 7%, hourly salary rose by 32% (from $17.98 to $23.76), and room revenue grew by 16% (from $167.9B to $195.5B).
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The travel industry payment gap
This article was written by Phocuswright. Click here to read the original article The travel industry historically struggles with emerging trends and technologies, and payments is no different. Throughout the…
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Platforms, topics and influencers: Who’s using what?
This article was written by Phocuswright. Click here to read the original article
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Travel Startups Interactive Database
📊 Discover, sort, and filter companies by criteria such as founded year, total funding, and HQ location. Analyze competitive sets, funding rounds, acquisitions, and IPOs. Utilize data presets like "Core travel verticals" for market insights. Interactive charts visualize founding and funding trends, while individual company and investor trends offer investment opportunities and market analysis.
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Decisions guided by trust: Social media conversion in travel
This article was written by Phocuswright. Click here to read the original article Being a content creator is a lot of work. There’s demand for reoccurring content, constant feedback, the…
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Some segments have a higher propensity to be swayed by social content
This article was written by Phocuswright. Click here to read the original article Social networks are awash with travel content, but a formula for conversion continues to evade marketers. The…
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