7 Hotel Revenue Management Myths Costing You Money
💸 Myth-busting hotel revenue management strategies: Focus on RevPAR rather than occupancy. Example: 50 rooms at 80% occupancy with €120 rate generates €4,800, exceeding 100% occupancy at €80 rate (€4,000). Implement MinLOS on peak nights to optimize demand across weekends. Utilize dynamic pricing beyond big cities. Automate pricing to maintain competitiveness and accuracy, integrating PMS with an RMS. Revenue managers should leverage technology for strategic insights, freeing time for profit growth.
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