A Bright Spot in 2025: F&B Revenues Rise Amid Overall Slowdown in Hotel Performance
📈 In 2025, U.S. hotel room revenue rose by just 0.8% in H1, with RevPAR growth expected at 0.1%. F&B revenue per occupied room surged by 3.8%, driven by luxury and resort hotels. Convention hotels saw a banquet revenue drop of 7.3%, while it rose 8.7% at resorts. Beverage revenue dipped, with mocktails gaining popularity. F&B profit margins increased to 29.1% from 28.7%. Labor costs (59.4%) led F&B expenses, with a 2.1% rise, while other expenses jumped 17.3%.
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