Google search boss says AI isn’t killing search clicks
🔍 Google, in response to a Pew Research Center analysis, claims that AI-driven search does not decrease web traffic or clicks. Liz Reid stated that "total organic click volume" is stable year-over-year. Despite claims of higher-quality clicks, no specific data was provided. Google partnered with Reddit in early 2024 to leverage authentic voices for AI training, impacting search trends. The debate over AI's impact on search and clicks remains ongoing without clear evidence.
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