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Tony Loeb

2314 posts
Tony Loeb, un expert reconnu de l'industrie hôtelière et du marketing digital, a gravi les échelons de sa carrière, passant de webmaster à Directeur Technique puis co-fondateur de WIHP où il participe à la création Meta I/O. Il a ensuite lancé "Experience", le premier CRM hôtelier mondial, révolutionnant l'expérience client et aidant plus de 4500 hôtels. Actuellement, il innove avec 10minhotel.com, une plateforme et une base de connaissance pour hôteliers, combinant ses passions pour l'hôtellerie et le marketing. Le site propose également un podcast informatif, "10 min pour un hôtelier", démontrant l'engagement continu de Tony pour l'innovation dans l'industrie hôtelière.

Starbird Expands to Washington with New Franchise Agreement

  • Tony Loeb
  • 11 December 2024
📈 Bikky, a customer data platform for multi-unit restaurants, announced a partnership with Haven Hot Chicken, a Nashville-style Hot Chicken restaurant founded in 2020. Haven opened its ninth location in summer 2023, and its chicken sandwich was named "Best Bite in Town" by Food Network. Haven uses Bikky to track guest behaviors, make data-backed decisions, and evaluate menu items like their caesar salad, which was kept for strategic reasons. With ambitious expansion plans for 2025 and a focus on precise site selection, Haven is leveraging Bikky's insights for strategic growth. Bikky is also partnered with brands like Dave’s Hot Chicken and Bojangles.
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Haven Hot Chicken’s Harnesses Guest Insights

  • Tony Loeb
  • 10 December 2024
🍗 Bikky, specialized in customer data for multi-unit restaurants, partners with Haven Hot Chicken, a Nashville-style chicken brand founded in 2020, which opened its 9th location in the summer and was recognized as a fast-growing business in the state and country. Bikky's platform enables Haven to track guest behavior, make data-driven decisions, and improve marketing effectiveness. The data helped retain a strategic menu item and will inform site selection for expansion plans targeting 2025. Bikky's CEO, Abhinav Kapur, highlights Haven's goal to double store count next year.
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Bob W Deploys NevayaOne

  • Tony Loeb
  • 10 December 2024
💰 Encore, a global event technology and production services provider with 12,000 team members across 20 countries, launched the ‘Overtime Savings Program’ in the U.S. to improve financial stability for its workforce facing seasonal business fluctuations. Utilizing UKG's payroll technology, the program allows employees to save overtime earnings and receive a company-paid match. Following its post-Labor Day launch, UKG Wallet™ usage surged tenfold. Additionally, the ‘Seasonal Leave of Absence Program’ offers flexible off-season breaks while retaining benefits and career status, with global expansion plans underway.
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Caring Back: How Robust & Flexible PMS is Improving Your Guests’ Arrival Experience

  • Tony Loeb
  • 10 December 2024
🏨 Independent hotels enhance guest arrival experiences using technology like property-management systems (PMS) and experience management systems (XMS) to improve communication and offer personal touches. Digital communication enables guests to inform hotels of late arrivals, allowing for staggered room preparation and extended check-in times. Contactless technology provides self-serve mobile check-in options or kiosk check-ins to expedite the process. Modern PMS capabilities also allow guests early access to amenities, increasing revenue and guest satisfaction.
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B2B is dead, long-live business-to-human

  • Tony Loeb
  • 10 December 2024
📱 Rikke Wichmann Bruun from Cheil UK highlights a shift from B2B to B2H strategy, emphasizing personalized guest experiences in hotels. Gen Z, comprising 27% of the workforce in countries like the UK, US, Australia, and most of Europe by next year, favors personalization and technology. B2H marketing uses AI for bespoke recommendations and storytelling for relatability, proven effective with LinkedIn data showing a threefold increase in engagement for empathetic storytelling content. Samsung exemplifies this strategy, focusing on real-world problem-solving stories. The strategy seeks a balance between data-led insights, AI, and human connection.
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Issue 47: A Bulletin for Big Ideas and Better Business

  • Tony Loeb
  • 10 December 2024
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Start-up Spotlight: MyMatR’s AI-Powered Waste Tech for Hotels

  • Tony Loeb
  • 10 December 2024
🌳 MyMatR, launched to serve various industries including hospitality, utilizes AI and computer vision for effective waste sorting and has been deployed since May 2024. It increases diversion rates, reduces landfill waste, saves costs, and enhances guest engagement by educating and involving them in sustainability efforts. MyMatR also aids hotels in complying with environmental regulations and has expanded internationally with projects like the composting program in Research Triangle Park and deployments in Saudi Arabia. The technology supports HRS’s Green Stay initiative, positioning MyMatR as an essential element in hotel waste management strategies and future hospitality technology.
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Gift Cards: Trends, Tech, and the Path to Loyalty

  • Tony Loeb
  • 10 December 2024
🎁 80% of gift card sales are still physical, with retail displays accounting for about half. Givex’s 2024 survey reveals credit card gift cards are the top choice at 70%, a 6% increase from the previous year; restaurant gift cards follow at 46%. Inflation is a significant factor for 70% of consumers this holiday season, with an average spend of $136 on gift cards. From Black Friday to Christmas Eve 2023, gift card value sold rose by 12.36%, and quantity increased by 8.85%, representing 39% of annual sales. Digital gift cards grow in popularity, and gift cards now enhance customer engagement and promote loyalty-like behaviors. Givex ensures compatibility with major POS systems and payment terminals for easy integration.
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HungerRush Adds Order Notification Feature

  • Tony Loeb
  • 10 December 2024
💰 Encore, a global event technology provider, launched the 'Overtime Savings Program' in the U.S. to enhance financial stability for its 12,000 frontline employees across 20 countries. The program, supported by UKG's payroll technology, allows workers to save overtime pay and earn a company-paid match. Encore also introduced a Seasonal Leave of Absence Program, letting employees take time off with full benefits. Post-Labor Day launch showed a tenfold increase in UKG Wallet™ usage. Nearly 70% of Americans live paycheck to paycheck, with the nation spending $9B on bank overdraft fees in 2023.
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7 Brew Names Nick Chavez as its First Chief Marketing Officer

  • Tony Loeb
  • 10 December 2024
💰 Encore, a global event technology provider, launched the 'Overtime Savings Program' in the U.S., designed to aid financial stability for its 12,000 employees facing seasonal work patterns. Partnered with UKG's payroll technology, the initiative allows workers to save overtime pay and receive a company-paid match, akin to a 401k incentive. Additionally, the ‘Seasonal Leave of Absence Program’ offers employees benefits retention and PTO accrual during off-season leaves. Post-Labor Day launch saw a tenfold increase in UKG Wallet™ usage. Nearly 70% of Americans live paycheck to paycheck, with $9 billion spent on bank overdraft fees in 2023.
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