Human Resources

📈 Kelly McGuire appointed as chief commercial officer at Kasa, will manage revenue, distribution, marketing, and sales. With over 20 years in revenue strategy, previously at ZS and MGM Resorts, she’s noted for her expertise in AI-driven automation. Kasa aims to enhance AI-powered pricing and strategic partnerships. CEO Roman Pedan anticipates McGuire’s leadership will increase revenue and improve guest experiences. McGuire has authored multiple works on commercial strategy in hospitality.

📈 Schulte Hospitality Group (SHG) has appointed Brian Fitzgerald as chief financial officer. With over 30 years of financial leadership, including 22 years at Brown-Forman Corporation, Fitzgerald will lead SHG's financial services and global growth strategy. His experience includes roles as chief accounting officer and treasurer, and achievements like the international acquisition of Casa Herradura. SHG sees him as pivotal in supporting continued growth and innovation.

📄 Barbara Muckermann, the first female CEO of Kempinski Hotels, a 162-year-old luxury hotel group, shares her journey from the cruise industry to hospitality leadership. In a conversation with Emily Goldfischer for *Hospitality Daily*, she discusses leading through crises and balancing heritage with innovation. For more insights, visit [hertelier](https://www.hertelier.com/post/barbara-muckermann-kempinski-1). Follow *Hospitality Daily* on [YouTube](https://www.youtube.com/@hospitalitydaily), [LinkedIn](https://www.linkedin.com/company/hospitalitydaily/), and [Instagram](https://www.instagram.com/hospitality_daily/).

📈 Donohoe Hospitality Services will manage a portfolio of three hotels with 597 rooms in Maryland, owned by Southern Management Companies. The properties include the 150-room Cambria Hotel College Park, the 297-room Hotel at the University of Maryland in College Park, and the 150-room Hotel at Arundel Preserve in Hanover. This partnership aligns both companies' values and aims to enhance community impact and operational quality.

🏖️ Sunseeker Resort Florida Gulf Coast, part of Hilton's Curio Collection, appoints Vince Parrotta as vice president and managing director. Parrotta, with over 30 years in luxury hospitality, previously held positions at Omni Hotels & Resorts and Four Seasons Hotels & Resorts. The resort spans 22 acres, featuring 785 guestrooms, 189 Sunsuites, 60,000 sq. ft. of event space, and an 18-hole golf club. Located at Charlotte Harbor, it aims to be a premier luxury destination in Florida.

💼 Whitbread has appointed Jonathan Howell as an independent non-executive director and chair of its audit committee, starting 1 January 2026. Howell, stepping down as CFO of Sage, has been with them since 2018. He previously served as CFO at Close Brothers Group and the London Stock Exchange Group. Horst Baier will remain as a committee member. Christine Hodgson highlighted Howell's international experience, which aligns with Whitbread's strategic priorities.

🏨 St Ermin’s Hotel in Westminster appointed Tom Walsh as sales and marketing director, succeeding Stuart Leckie. The four-star deluxe property, part of Marriott's Autograph Collection, topped the 2025 Tripadvisor Travellers’ Choice awards in the UK, ranked second in Europe, and sixth worldwide. Near St James’s Park station, it's noted for historic ties to British intelligence and its two AA Rosette Caxton Restaurant. In 2022-2024, it earned four AA Red Stars and two AA Rosettes for culinary excellence.

📁 Ray Goertz has been appointed as the new regional general manager for TFE Hotels in the UK. With past roles at The Prince Akatoki London and other major hotels, he will oversee operations and strategy for TFE’s UK portfolio, including the new The Hobson Cambridge by Adina, opening late autumn 2025, and The Wellington Glasgow by Adina. This expansion aligns with TFE’s strategy to strengthen its presence in Europe by integrating heritage with modern concepts.

📈 Jason Pirock has been appointed as vice president of global brand marketing at OUTRIGGER Hospitality Group. He will develop brand strategies and oversee media and marketing initiatives. With over 18 years in senior marketing roles, he previously led marketing at Springboard Hospitality. His expertise includes brand strategy and team leadership. Sean Dee, executive vice president, highlighted Pirock’s role in expanding OUTRIGGER's global presence as a leading beach resort brand.

📅 Stephanie Peacock MP appointed as tourism minister, September 2025. The UK tourism sector contributes £74bn annually, 4% of gross value added. The government targets 50 million international visitors by 2030, aided by the Visitor Economy Advisory Council. Joss Croft OBE of UKinbound welcomes Peacock’s appointment, following Sir Chris Bryant MP. UKinbound actively participates in shaping the National Visitor Economy Strategy through the advisory council.