TTI addresses AI uses at its annual conference
📈 Travel Technology Initiative (TTI) held an event last month in London to discuss AI use in the travel industry. Google's Lalit Gupta showcased Generative AI applications, emphasizing a shift from query-driven to multi-modal searches. Trip.com's European GM, Andy Washington, discussed personalization of trip recommendations through AI. Autoura CEO Alex Bainbridge highlighted the importance of AI in itinerary planning. Worldpay, which sponsored the event, presented on eCommerce fraud prevention with AI. The day also included a live coding tutorial.
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