Tell Newsletter #80
📌 The article discusses various topics such as overtourism, B2B influencers, AI in advertising, concert travel, and comparisons between hotel brands and CPG brands. A study in Europe found 49% of respondents willing to change travel times, and 39% reconsider destinations to avoid peak seasons. LinkedIn is becoming an entertainment platform for work, while Amazon launched a generative AI ad builder. Concerts by stars like Taylor Swift and Adele are driving hotel revenues. For example, Adele and Coldplay set a record for overnight stays in Munich since 1912, and Taylor Swift's concerts generated more hotel revenue than the Paris Olympics. The article also suggests that hotel brands are created for investors rather than consumers, unlike CPG brands that are designed to stand out and drive profits.
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