Innovation

📸 Hotel websites leverage hero images on their homepage as the most-clicked call-to-action element, crucial for promotional messaging. Tambourine's native personalization tools enable dynamic content changes, such as tailored offers based on visitor intent. For example, low-intent visitors from a Facebook ad might see a “Stay Two Nights, Get One Free” package, while high-intent visitors might skip promotions. Personalization enhances the hero's impact, making it a targeted ad placement.

📰 November 20, 2025, Barcelona, Spain - Palacio Arriluce Hotel in Getxo near Bilbao adopts Shiji’s Daylight PMS for improved operations and guest experiences. Part of The Leading Hotels of the World, this luxury hotel embraces a cloud-based system to boost efficiency. Shiji, with over 5,000 employees and services to 91,000 hotels, delivers innovative hospitality technology globally. Palacio Arriluce, a historical palace since 1912, combines timeless elegance with cutting-edge solutions.

💻 HSMAI Foundation's report reveals that generative AI is revolutionizing executive hiring in hospitality. AI accelerates the search process by reducing workloads by 60–80% and cutting time-to-hire by up to 86%. It enhances insights, with 51% of organizations using AI for recruitment. Executive roles now demand analytics fluency, with 30–40% emphasizing this skill. AI identifies talent from diverse sectors like SaaS and retail, creating broader candidate pools. The report, supported by 2025 Corporate Talent Partners, is available at HSMAI's site.

🚀 Google introduced Agentic AI for travel, offering a seamless booking experience while sparking discussions about AI's impact on OTAs and marketing. The September 2025 update by Seer Interactive revealed that Google's AI Overviews can cause CTRs to drop over 60%, although being cited inside boosts clicks significantly. Hotel lobbies are evolving into retail spaces, and a major Cloudflare outage exposed internet centralization issues. Meanwhile, Mandarin Oriental emphasizes human touch over technology in luxury hospitality.

📱 Bespoke Hotels partners with Canary Technologies to enhance guest experiences across 50+ UK properties. Guests can now communicate via SMS and WhatsApp, with real-time translation in over 100 languages. Features like mobile check-in, smart checkout, and dynamic upsells aim to personalize stays. Canary's AI-powered solutions streamline check-ins and boost guest satisfaction, combining innovation with personal hospitality. The rollout covers the majority of Bespoke's portfolio, enhancing guest interaction and operational efficiency.

📈 Cloudbeds partners with Klaviyo in San Diego, CA to enhance hotelier marketing. Founded in 2012 and used in 150 countries, Cloudbeds integrates with Klaviyo's B2C CRM, supporting over 176,000 brands. The partnership allows real-time guest data-driven messages without setup fees. Cloudbeds' platform, trusted for its AI model, has won multiple awards, including World’s Best Hotel PMS (2022). Klaviyo's tech aids brands like Mattel and improves marketing efficiency and revenue.

💻 AI in hospitality is reshaping guest engagement, with 78% of hotel chains investing in AI. Successful properties blend AI efficiency with human interaction, leading to more direct bookings. AI handles lead qualification, voice/text analytics, and seamless handoffs, while human agents build relationships. Speedy responses increase lead qualification by 7x, and leveraging multiple channels boosts conversions by nearly 5x. Revinate powers 950+ million guest profiles across 12,500+ hotels, generating over $17.2 billion in direct revenue.

📱 Canary Technologies partners with Bespoke Hotels to enhance digital guest services across its 50+ UK hotels. Bespoke leverages Canary's mobile-first Guest Management System to modernize operations and elevate guest experiences. Key features include AI Guest Messaging in 100+ languages, mobile check-in, and smart checkout. Canary serves over 20,000 hotels worldwide, including top brands like Marriott and Four Seasons. Recognized for innovation, Canary was named in Fast Company's Most Innovative Companies 2023.

📱 Bespoke Hotels has chosen Canary Technologies' mobile-first Guest Management System. This decision supports Bespoke Hotels' digital transformation and operational modernization. The goal is to streamline guest interactions, enhancing guest experiences.