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Innovation

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  • 6 min

7 Ways AI Bridges the Gap Created by Staff Shortages in Hospitality

  • TrustYou Editorial Team
  • 20 November 2025
💻 Staff shortages in hospitality are structural, with annual turnover rates of 70-80% in the US and 52% in the UK. The causes include seasonal workforce tendencies, low wages, and burnout. AI offers solutions by handling routine tasks, improving guest interactions, streamlining check-ins, and enhancing operational forecasting. TrustYou’s AI Agents lighten administrative burdens and improve guest feedback loops, helping hotels maintain service quality amid staffing crises, ultimately supporting staff and enhancing guest experiences.
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  • 3 min

The Unseen Anchor: Why Discipline, Not Just Dollars, Drives Successful Tech Strategy in Hospitality

  • Automatic
  • 20 November 2025
💻 In hospitality, tech failures often arise from poor strategic discipline rather than outdated tech or budget issues. Lack of expertise in decision-making leads to organizational damage and wasted investments. Effective tech strategy demands expert-led decisions, alignment with business goals, and a comprehensive, not narrow, focus. Prioritizing discipline ensures tech investments truly enhance guest experiences and operational efficiency. Expert insights from TRAVHOTECH highlight the importance of informed and strategic decision-making to avoid pitfalls and unlock technology’s potential.
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  • 4 min

Too Big to be Small, Too Small to be Big: 2026 Mid-Sized Hotel Guide

  • Anders Johansson
  • 20 November 2025
📊 In 2026, hotel groups face three critical challenges: data-driven insights, precision guest targeting, and managing acquisition costs. With over 200 departments across 20 hotels, lacking centralized Business Intelligence causes strategic paralysis and budget risks. Fine-tuning guest experiences boosts revenue and productivity, while independent hotels must cap OTA commissions and invest in brand identity. Failure to adapt may lead to reliance on Soft Brands. Embracing these mandates ensures competitive edge and independence.
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  • 2 min

Wooden Key Cards with Character: A New Option for Hotels

  • Automatic
  • 20 November 2025
🛒 Since 2011, GCSTIMES has pioneered sustainable development, evolving from smart card R&D to sustainable material innovation. The company has five operational centers in China, the US, UAE, France, and Australia, serving over 140 countries. Their wooden cat-shaped key card offers a sustainable, tactile check-in experience, replacing traditional plastic cards. This innovation helps hotels differentiate their brand, combining sustainability with thoughtful hospitality to enhance guest experiences.
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  • 2 min

World-first biometric corridors at scale…

  • Travel Weekly Group Ltd
  • 20 November 2025
🛰 Indonesia's Directorate General of Immigration has launched the world's first large-scale biometric corridors at Jakarta and Surabaya airports. Part of the 'All Indonesia' initiative, this technology from Amadeus uses AI-enabled biometrics for seamless border crossing, initially aiding elderly and disabled travelers. The system supports 220,000 Hajj pilgrims by verifying identities in motion, enhancing travel efficiency. The collaboration includes Amadeus and Sinergi Teknoglobal Perkasa, aiming to empower local teams with technology transfer.
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  • 2 min

Protect Group rolls out new platform

  • Travel Weekly Group Ltd
  • 20 November 2025
💸 Protect Group has launched the Agent Platform, a tool enabling offline travel agents to sell refund protection without technical integration. It offers a new revenue stream and commission structure for agents. Offline bookings, crucial in sectors like cruises where 80% of transactions occur, now benefit from refund protection capabilities. Stephen Joyce emphasizes this platform's importance in meeting demand for booking flexibility. Currently, it’s being introduced to selected agencies, with broader access planned.
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  • 2 min

More than 1,400 hosts find AI ‘overwhelming’

  • Travel Weekly Group Ltd
  • 20 November 2025
📈 Hosts in the short-term rental industry are spending 8.3 hours/week managing listings, with AI aiding only 14% as of 2025. Despite AI's promise, 47% find it overwhelming. Administrative tasks consume time for 76%, and 72% are bogged down by property servicing. Only 10% plan to invest in cleaning tech, while 48% still use spreadsheets. Airbnb use remains high at 98%, with a satisfaction score of 4.1/5. Direct bookings are emphasized by 90% of hosts for future investment.
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  • 1 min

eDreams ODIGEO subscriber base up by a fifth

  • Travel Weekly Group Ltd
  • 20 November 2025
💰 Popular travel platform eDreams ODIGEO recorded an 18% increase in Prime membership in the first half of 2026, reaching 7.7 million members. The company added 1.2 million new members in the past year, with 457,000 net additions in the first half. This resulted in a 16% rise in profitability, hitting €94 million. CEO Dana Dunne highlighted the platform's unique value and shareholder benefits. A new plan aims to boost Prime membership growth through 2030.
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From room types to experiences — how AI is quietly rewriting the rules of hotel merchandising

  • Automatic
  • 20 November 2025
🏨 November 20, 2025: AI travel assistants revolutionize hotel room selections by focusing on travelers' intentions rather than standard categories like Superior or Deluxe. Experience-based selling enhances pricing, demand, and direct bookings by making hotel rooms emotionally relatable and machine-readable. Hotels with rich experiential data gain a competitive edge, surfacing more frequently in AI recommendations. This shift offers branding opportunities, especially for boutique and design-led hotels, allowing them to showcase their unique identities and stories.
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  • 1 min

#luxuryhospitality #wellness #innovation #sustainability | Tamara Taveri

  • Tamara Taveri
  • 19 November 2025
💄 Ritz Carlton Los Angeles is revolutionizing luxury hospitality by introducing personalized in-room skincare, featuring the “beauty fridge” filled with high-tech masks and custom skincare consultations ready upon guest check-in. This blend of wellness and technology highlights the industry's shift but emphasizes sustainability challenges. The focus is on delivering unique experiences while reducing waste and single-use packaging. #LuxuryHospitality #Wellness #Innovation #Sustainability
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