Innovation

💻 Oct 2, 2025, Manchester: At the Annual Hospitality Conference, experts discussed agentic AI's impact in hotels. This AI goes beyond chatbots, handling tasks like research, reports, and scheduling. The industry is cautious, with many yet to explore its full potential in operations and guest services. Key advice included starting small and focusing on a particular domain for better results. Use cases include revenue management, predictive maintenance, and front desk automation. Culture and leadership buy-in are crucial for success.

📊 Oct 2, 2025: A survey by Expedia Group highlights that 98% of hoteliers suffer revenue losses from misused rates in B2B channels. Hotels typically collaborate with 4-6 partners, exposing rates to hundreds of indirect channels. Unauthorized resellers post 48% of rates publicly, leading to an average annual revenue loss of 6%, rising to 7% for large chains. Operational costs reach ~$40,100 annually. Expedia enforces policies to maintain rate integrity as new channels like AI emerge.

📈 Hotels leveraging data-driven revenue management maximize profitability by anticipating demand spikes and optimizing pricing strategies. Lacking system connectivity leads to missed opportunities. Unpredictable pricing and generic strategies hurt guest trust and satisfaction. Predictive analytics and segmentation personalize offers, enhancing loyalty. Human expertise complements technology, ensuring consistent, informed decisions. The partnership between IDeaS and Shiji demonstrates the transformative power of integrated systems in overcoming revenue blind spots and fostering sustainable growth in the hospitality industry.