Market Trends

🌳 Designed by Kristian Talvitie and Polestar, KOJA is a sustainable treehouse in Fiskars, Finland. Featuring panoramic windows for a seamless nature experience, it blends futuristic design with ancient woodland, aiming for minimal environmental impact.

🏡 The MIPIM Awards 2025 recognized Sky Mirrors as a winner for its sustainability and vision in real estate, particularly in hotel-related buildings. Built in Luzhou, China, atop a mountain for Sichuan Gulin Langjiu Distillery Co., the project was designed by the French architectural firm Zone of Utopia. Their approach involved harmonizing with nature, creating an invisible building that only reflects the sky and valley, using mirrors to amplify the landscape and maintain the mountain's pristine views.

🔔 Hilton operates over 125 dual-brand properties globally. Dual-brand hotels are popular due to their flexibility and cost-saving benefits for owners. Key brand pairings include Tru by Hilton X Home2 Suites by Hilton (22%), Hilton Garden Inn X Homewood Suites by Hilton (16%), Hampton by Hilton X Homewood Suites by Hilton (15%), Hampton by Hilton X Home2 Suites by Hilton (14%), and Hilton Garden Inn X Home2 Suites by Hilton (9%). More than 100 dual-brand Hilton properties are under development, primarily in the United States. Recent openings include Tru by Hilton Phoenix Midtown X Home2 Suites by Hilton Phoenix Midtown, Tru by Hilton Lumberton X Home2 Suites by Hilton Lumberton, Tempo by Hilton Raleigh Downtown X Homewood Suites by Hilton Raleigh Downtown, Hampton by Hilton Austin East Side 5th Street X Home2 Suites by Hilton Austin East Side 5th Street, and Hilton Garden Inn Nashville West End Avenue X Home2 Suites by Hilton Nashville West End Avenue.

🏨 In February 2025, U.S. hotel industry occupancy was at 59.1%, a 0.5% increase from February 2024. Average Daily Rate (ADR) rose by 1.4% to $159.39, and Revenue Per Available Room (RevPAR) grew by 1.9% to $94.24. Tampa saw the highest surge in occupancy among the Top 25 Markets, at 86.4% (up 9.2%). Minneapolis and St. Louis had the lowest occupancy rates, at 49.5% and 50.7% respectively. The Top 25 Markets also outperformed other markets in occupancy and ADR.

📊 EBITDAR is a financial metric used by hotels to measure true profitability, taking into account rent costs. The article suggests EBITDAR is pivotal for smarter financial decisions. Authored by Vanshikha Dhar and referenced by Hotelogix, the focus is on utilizing EBITDAR for a more accurate analysis of profits in the hotel industry. The article, without a specified publishing date, is associated with Hotelogix Blog which offers tips and trends in hospitality. The image is sourced from en.10minhotel.com with a date tag for March 2025.

🏡 Nobu Hospitality partners with Salboy to open the UK’s first Nobu-branded residences and hotel in Manchester, destined to be the city's tallest building outside London. The £360 million development, Viadux 2, features a 76-storey tower at 246 meters high and includes 160 hotel rooms and 452 luxury residences. The Nobu Hotel Manchester will offer amenities such as a spa, gym, and swimming pool, while the project reinforces Manchester's status as a luxury destination. The partnership with Salboy is a strategic development for both companies, with Nobu continuing to strengthen its global presence.

🏖 Over 100,000 participants attended ITB Berlin from March 4-6, with 87% visiting from abroad. Despite similar attendance to the previous year, Berlin's hotel industry saw improved performance, except for a decrease in the average daily rate. The 59th edition of the event significantly impacted hotel occupancy rates in Berlin.

🏡 Crystal Creek Capital acquires 64-room Planters Inn in Charleston's historic district, planning extensive renovations while preserving historical elements. Built in 1844, the Inn is the only Relais & Châteaux property in the city. The hotel boasts Southern design, modern amenities, and a 5,500-square-foot meeting/event space. Its courtyard is designed by Sheila Wertimer, and the on-site Peninsula Grill restaurant offers Southern cuisine with Lowcountry flavors. Crystal Creek Capital also owns hotels in Jackson, Wyo., and Fort Collins, Colo.

🎷 Reach Hospitality to open Evelyn steakhouse in Dallas on March 26. The 9,500-square-foot venue designed by ICrave will offer steaks, seafood, and classic cocktails. The main dining room seats 85, while the Ruby Room, main bar, and Room Seven lounge will have 75-100 seats each. Martini prices range from $17 to $22. The Price of Fame cocktail costs $150. Menu highlights include Texas Wagyu Strip and dry-aged prime ribeye, with Evelyn closed on Mondays.