HOF 2025 “The brand alone isn’t enough, what really matters is the entire ecosystem”
🏨 Michel Miserez was working in Amsterdam 30 years ago and began at Marriott in Paris. The first Marriott opened in Arlington, Virginia, in 1957. Marriott evolved with innovations like a decentralized reservation system and loyalty programs in the 1980s. Courtyard, now over 40 years old, is the largest brand with 1,300 locations globally. Marriott emphasized service quality and consistency as a "home away from home" since its early days.
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