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[[ 18 ]]

The state of the American traveler in January 2025

  • Automatic
  • 16 January 2025
💰 Survey by Future Partners in December 2024 found that 31.7% of 4,000 American travelers feel their financial situation has improved from the last year. A high travel spending sentiment is observed, with 36.9% considering it a good time to spend on travel—the highest since February 2022 at 37.8%. Americans expect to take an average of 3.9 leisure trips in the upcoming year, up from 3.5 trips the previous year.
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  • 2 min

GoNexus Group and STAY Announce Global Strategic Alliance

  • Tony Loeb
  • 15 January 2025
📱 G6 Hospitality, owner of Motel 6 and Studio 6, partners with HotelKey for property management across its 1,500+ North American properties. The partnership, announced in Nagpur, India, with key figures like Shri Nitin Gadkari and Ritesh Agarwal in attendance, aims to optimize hotel operations and enhance guest experiences. G6 plans to add over 150 hotels by 2025. HotelKey is celebrated for its user-friendly technology, contributing to G6's operational continuity and expansion strategy.
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  • 2 min

SHR Finds Hotels Undercut by OTAs Pay 50% More for PPC Leads

  • Tony Loeb
  • 15 January 2025
📰 G6 Hospitality partners with technology provider HotelKey to upgrade tech capabilities in over 1,500 North American properties under Motel 6 and Studio 6 brands. The collaboration, strengthening operational continuity for franchisees, was announced in Nagpur, India, with plans to add 150+ hotels in 2025. The event had Indian dignitaries like Shri Nitin Gadkari and industry leaders including OYO's Ritesh Agarwal. HotelKey's PMS to remain the core system across G6's network, aiming to optimize hotel operations and guest experiences.
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  • 1 min

Beyond OTA Savings: Why Direct Bookings Are Your Key to Understanding Guests – Chris Bowling, BWH Hotels

  • Josiah Mackenzie
  • 15 January 2025
🏨 On Jan. 15, 2025, Chris Bowling, Head of Digital and Consumer Marketing at BWH Hotels Great Britain, discussed the significance of direct bookings over OTA's and AI's influence on hospitality on the Hospitality Daily Podcast. His insights are detailed in "The Hotel Hype" newsletter, supported by Shiji Group, a global hospitality technology leader. The episode emphasized technology implementation for business improvement and guest experience enhancement.
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  • 3 min

How Hotels Elevate Direct Sales and Personalisation

  • Editorial Team1
  • 15 January 2025
As digital transformation drives the hospitality industry, direct bookings have become a key battleground for hotels. Juanjo Rodríguez, founder and CEO of The Hotels Network, sat down with Florencia Cueto…
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  • 4 min

Islander Resort Completes Property-Wide Renovation

  • LODGING Staff
  • 14 January 2025
🏖️ Islander Resort in Islamorada, Florida, unveiled its renovated 114 bungalows and suites, 25 two-bedroom townhome villas, and amenities. The enhancement featured modern amenities, waterfront views, with guestrooms averaging 350 sq ft and patios 300 sq ft. Twelve new Cabana Poolside Rooms and 14 oceanside suites up to 1,070 sq ft are added. The resort offers a two-acre activity area, two pools, 9-hole Seaside Links course, and multiple sports courts. Five on-site dining options are available, and the resort can host events for up to 1,000 guests in its 129,000 sq ft of space. Sustainability is emphasized with solar energy, water reclamation, and energy-efficient upgrades. Islander Resort supports local artisans and Reef Relief conservation.
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Interview with Thomas Hagemann, Chief Operating Officer at Meininger Hotels

  • b.courtin1
  • 14 January 2025
🏨 Thomas Hagemann, former Radisson Hotel Group specialist, joined Meininger as COO in 2018. Meininger, with 36 European properties, plans 50 by 2030. A new Strasbourg hotel, backed by Credit Agricole and Banque des Territoires, will open in 2026. Other projects include a 157-key hotel in Edinburgh and openings in Barcelona and Kiel. Meininger is exploring expansion in Greece, Poland, Scandinavia, and Great Britain, targeting various clientele types, including 25% group travelers, with a hybrid model. Upcoming refurbishments will affect ten properties, following a year of positive financial performance.
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  • 7 min

Thomas Hagemann, Chief Operating Officer at Meininger Hotels

  • b.courtin1
  • 14 January 2025
🏨 Thomas Haugeman joined Meininger as COO in 2018, after working with the Radisson Hotel Group. Meininger, a leading hostel brand in Europe, is nearing 50 properties with recent project announcements like a new-build in Strasbourg due in 2026. Currently, Meininger operates 36 hotels across Europe, with upcoming openings in Edinburgh, Barcelona, Kiel, and Tel Aviv. They maintain a lease-focused strategy, preferring 20-year terms, as seen in France due to tax considerations. The brand caters to a diverse clientele, including 25% groups, 10% backpackers, and sees potential growth in family and corporate segments. Automation and the enhancement of public areas are current focuses for Meininger's operational strategy.
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The new customer loyalty

  • Automatic
  • 14 January 2025
🏖 On Jan 14, 2025, at The Phocuswright Conference, AirAsia MOVE, Capital One, and Hilton executives highlighted the shift in traveler expectations towards more emotional and experiential connections, surpassing mere transactions. Hilton's Vice President, Oral Muir, advocated for "emotional currency" through personalized services to foster loyalty and encourage family repeats. The panel collectively recognized the importance of understanding customer behavior to deliver lasting value.
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  • 4 min

Maximizing Value: Hotels’ Shift to Non-Room Profitability in 2025

  • Tony Loeb
  • 13 January 2025
📱 By 2025, hotels will focus on diversification for guest loyalty and revenue, expanding beyond guestroom offerings. Mobile ordering will extend to venues like coffee shops and lobbies, catering to digital workers and younger guests. Authentic and flexible F&B options will be key, responding to 76% of hotels experiencing staffing shortages, as per AHLA. Engaging local communities, personalizing guest menus, and using technology for out-of-room revenue will be crucial. Operators will need dynamic content to meet evolving guest expectations and maximize property profitability.
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