6 Reasons Hotel Brand Standards are Essential This Festive Season
🎄 In a luxury resort, the festive season often felt like hosting a 1000-person dinner party; however, bringing in temporary staff without clear, defined standards led to confusion and negatively impacted guest experiences. It's emphasized that well-defined brand standards are an operational imperative for success, safety, compliance, and especially during high-pressure periods like festive seasons. Standards ensure consistency in service, enable actionable insights from audits, streamline onboarding and operations, and allow for personalized, authentic guest interactions. Implementing brand standards can make the difference between surviving and thriving in the hospitality industry.
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