Market, Menu, and Foodservice Trends in APAC and Beyond
🍴 Asia Pacific's foodservice transformation is driven by China's rapid digital-first innovations and Southeast Asia's unique market adaptations. China influences with speedy changes in delivery and consumer engagement, while Southeast Asia balances heritage with modernity, featuring personalized concepts in Malaysia and healthier menus in Singapore. This session showcases evolving consumer preferences, hyperlocal concepts, and chef collaborations across APAC, providing insights for hospitality leaders to foster growth and experimentation in foodservice trends.
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