The power of choice in upselling
🏨 Empowering guests with upgrade options in hospitality increases revenue and satisfaction. Key takeaways from March 27, 2025, indicate that guest-led upselling results in more spend and repeat upgrades, with better conversion at check-in timing. Travel industries like airlines, cruises, and rail demonstrate that personalized upgrades enhance guest experience and profitability. Flexible payment options, including mixing points and cash, further amplify conversion and loyalty, despite many loyalty members not realizing point usage is an option. Hotels are encouraged to adopt similar flexible, guest-driven offer strategies.
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